by Darrell Stern | Jan 1, 2016 | Marketing ROI
We offer this last section on marketing ROI as a bonus to everything you’ve already read in Parts One through Six of this blog series. To borrow a term from The Seven Habits of Highly Effective People, this is the stage where you “sharpen the saw.”...
by Darrell Stern | May 12, 2014 | social media
Blogs are essential for businesses for a variety of reasons. For example, they can drive traffic to your website, help increase your SEO/ SERP and position your brand as an industry leader. Now you want to let your Twitter followers know you have just written an...
by Darrell Stern | Apr 28, 2014 | inbound marketing agency, social media
“Twitter is not a technology, it is a conversation and it’s happening with or without you.” Charlene Li Let’s start with a simple explanation of inbound marketing. Inbound marketing is a term that was invented by HubSpot as a type of marketing that allows...