You have your Twitter account up and you are sharing valuable content. Everything is going well. Now, people are starting to follow you. Excellent! You want to share your content and spread news about your products/services with your followers. What is the next...
Twitter rolled out it new look for users letting them opt for a bigger profile picture on their homepage and highlight their best tweets, among other features. The change was launched in an attempt to combat slowing user growth. Dick Costolo, Twitter’s chief...
A fun and safe addition to your marketing strategy is to inject some news and/or pop culture content on your Twitter news feed. This can be in the form of a funny anecdote or full on newsjacking. Newsjacking is a way to capitalize on the popularity of a news...
“Twitter is not a technology, it is a conversation and it’s happening with or without you.” Charlene Li Let’s start with a simple explanation of inbound marketing. Inbound marketing is a term that was invented by HubSpot as a type of marketing that allows...
Social media marketing is a strange animal. Some large corporations are spending millions if not billions to market their brands on social media. But, what IS Social Media Marketing? Is there a real definition out there that really defines what Social Media Marketing...