What Social Media Can and Can’t Do

What Social Media Can and Can’t Do  Social media cannot make up for a bad product, company or organization. If you have a crappy product or service, not only will social media not help you, but it will actually hurt your cause. . . as word will spread quickly.  All...
Social Media Marketing and Twitter

Social Media Marketing and Twitter

What exactly is Social Media? Facebook is a good way to explain.  Facebook is not Social Media. . . the content within Facebook is!  When you post a status, you expect others to make a comment. . . possibly take it in different directions. . . which sparks more...

The Power of Twitter – An Introduction

The Power of Twitter – An Introduction Micro-blogging You should never say you don’t have time to advertise your business through social media.  It is so portable, you can do it any time. . . on the run, out and about, from the comfort of your own home, at your own...

The Zen of Social Media Marketing

The Zen of Social Media Marketing Online Marketing Basics “Success is neither magical nor mysterious.  Success is the natural consequence of consistently applying the basic fundamentals.”  – John Rohn What is Online Marketing? Online Marketing is the Art and Science...