When I say ‘Social Media Marketing’
what do you immediately think about?
Facebook, Twitter, Snapchat right?
You think about the TOOL and the platform.
What you are missing is the right PHILOSOPHY!
Now let me take out the word ‘social,’ which leaves us with
MEDIA marketing
Now what do you think about?
Pictures, videos, blogs, art, theater, singing.
To make Instagram work for your business, we’ll focus on the MEDIA and create images and video that appeal to those who value your business most.
But there is MORE than image and video media to work on and this is where Stern really stands out:
LANGUAGE!
Poems, plays, quotes, stories are MEDIA too, and when you combine the two you have a powerful strategy for starting meaningful conversations.
There is an “oomph” to your brand. There is something ethereal beautiful poignant and meaningful about the value of your product or service.
The Media we create with you will STUN your followers and make them not just want to HEART your image but start talking with you.
When we research the trending hashtags for your industry and also combine that with pop culture references, we write out a complete story, not just smash up a bunch of words with # in front of them and hope for the best
No not: #beautiful #GetStern #ROI @Instagram #Marketing #Words. But instead
When you #GetStern with your @Instagram #marketing, we will tell stories in #beautiful #pictures and #words that will increase your #ROI
Let’s #GetStern About Your Instagram Marketing
Stern Marketing: Your Phoenix Instagram Marketing Agency
When you hear the phrase “Social Media Marketing,” what comes to mind?
Most people immediately think about tools and platforms: Facebook, Twitter, Instagram, or Snapchat. But what if we told you that focusing solely on the tool misses the bigger picture? What you need is the right philosophy to guide your efforts. At Stern Marketing, we’ve redefined Instagram marketing by taking a unique approach—focusing on media to drive results for Phoenix businesses.
MEDIA, Not Just Social Media
Take the word “social” out of “social media marketing,” and what are you left with? Media marketing. This shift in focus changes everything. Media encompasses pictures, videos, blogs, art, theater, music, and more. Instagram, as a highly visual platform, thrives on engaging media that tells a story and resonates with its audience.
At Stern Marketing, we don’t just create beautiful images and compelling videos for your Instagram. We take it a step further by pairing these visuals with thoughtful language and narratives. Our goal is to captivate your followers, spark meaningful conversations, and ultimately convert engagement into real business outcomes.
Receive Your Stern Social Media Audit
Before diving into your Instagram strategy, we start with a comprehensive Stern Social Media Audit. This allows us to understand your brand’s unique value proposition, your target audience, and the competitive landscape. From there, we develop a tailored strategy designed to achieve your goals—whether it’s increasing brand awareness, driving website traffic, or boosting sales.
Beyond Images and Videos: The Power of Language
While stunning visuals are essential on Instagram, they’re only part of the equation. Language is equally important, and it’s an area where Stern Marketing truly shines. Poems, plays, quotes, and stories are all forms of media, and when combined with visuals, they create a powerful narrative that sets your brand apart.
Think about it: There’s an intangible “oomph” to your brand. Something beautiful, poignant, and meaningful about your product or service. Our job is to uncover that essence and express it in a way that resonates deeply with your audience.
Instead of generic captions or a string of hashtags, we craft compelling stories that not only earn hearts but also start conversations. For example:
-
Generic Post: #beautiful #marketing #ROI #socialmedia
-
Stern Marketing Post: When you #GetStern with your @Instagram #marketing, we will tell stories in #beautiful #pictures and #words that will increase your #ROI. Let’s #GetStern about your Instagram strategy.
Trending Hashtags and Pop Culture Integration
Hashtags are a cornerstone of Instagram strategy, but there’s a right way and a wrong way to use them. At Stern Marketing, we don’t just throw random hashtags together and hope for the best. Instead, we:
-
Research Industry Trends: We identify the most relevant and trending hashtags in your industry to ensure your posts reach the right audience.
-
Incorporate Pop Culture: By weaving in timely references and cultural touchpoints, we make your content relatable and shareable.
-
Tell a Story: Hashtags are integrated seamlessly into the narrative of your post, enhancing its impact rather than distracting from it.
Success Stories: Transforming Businesses Through Instagram
Stern Marketing has a proven track record of helping Phoenix businesses thrive on Instagram. Here are just a few examples:
-
Local Boutique: We worked with a Phoenix-based fashion boutique to showcase their unique styles through professional photoshoots paired with engaging captions. By using hashtags like #PhoenixStyle and #ShopLocal, we increased their follower count by 300% and drove significant foot traffic to their store.
-
Fitness Studio: For a local gym, we created a series of motivational posts featuring their trainers and clients. The combination of inspiring visuals and uplifting stories helped boost membership sign-ups by 50% in just three months.
-
Artisan Bakery: We turned a small bakery into a local Instagram sensation by highlighting their handmade creations with behind-the-scenes videos and storytelling. The result? A 40% increase in online orders.
The Stern Marketing Process
Our approach to Instagram marketing is both strategic and creative. Here’s how we do it:
-
Discovery:
- We learn about your business, your goals, and your audience. This helps us understand what makes your brand unique and how we can highlight that on Instagram.
-
Content Creation:
- From professional photos and videos to creative captions and hashtags, we create content that reflects your brand’s personality and appeals to your target audience.
-
Community Engagement:
- Instagram is a two-way street. We actively engage with your followers, respond to comments, and initiate conversations to build a loyal community around your brand.
-
Analytics and Optimization:
- Using Instagram’s analytics tools, we track the performance of your posts and campaigns. This data allows us to refine our strategy and maximize your ROI.
Why Choose Stern Marketing?
In a crowded marketplace, Stern Marketing stands out as Phoenix’s premier Instagram marketing agency. Here’s why:
-
Expertise: With years of experience in social media marketing, we understand what works on Instagram and how to leverage the platform to achieve your goals.
-
Creativity: We don’t just post pretty pictures. We tell stories, evoke emotions, and create experiences that resonate with your audience.
-
Results-Driven: Our strategies are designed to deliver tangible results, from increased brand awareness to higher sales.
-
Local Focus: As a Phoenix-based agency, we know the local market inside and out. This allows us to create content that connects with your community while also reaching a broader audience.
Receive Your Stern Social Media Audit
Ready to take your Instagram marketing to the next level? Start with a Stern Social Media Audit. This in-depth analysis will reveal opportunities to optimize your strategy and unlock your brand’s full potential on Instagram.
Let’s #GetStern About Your Instagram Marketing
At Stern Marketing, we’re passionate about helping Phoenix businesses thrive on Instagram. By focusing on media, storytelling, and engagement, we create strategies that deliver real results. Don’t settle for mediocre content and lukewarm engagement. Choose Stern Marketing and experience the difference that expert Instagram marketing can make.